As a Free Agent, I’m opening up my knowledge and experience to new partnerships, projects, and ideas. I don’t yet know where the journey will take me – and that’s exactly what makes it exciting.

Whether employed or independent, in a familiar industry or an entirely new field, in Europe or somewhere else – or even starting something completely new with a brand-new team.

I’m free for all – open to everything.

*Around the turn of 2025/26.

What I’m into:

Innovation & imagination //
Future of travel & tourism //
Human behavior & cultural shifts //
Creativity with purpose //
Design & storytelling //
Space exploration //
Snowboarding & the outdoors //
Music, concerts & subcultures //
Collaboration & new ideas //
Turning “what if” into “why not”

Expertise I’ve built and offer:

Core services

Campaign development // 

Brand strategy & positioning //

Brand development //

Innovation consulting //

Product development //

Gamification //

Experience design // 

Workshops & facilitation // 

Keynotes & panels //

AI services

Virtual character development //
AI-driven storytelling //
Generative design & prototyping //
AI-powered customer interaction //

My perspective on the future of work:

Jobs are dead. Work isn’t.

Jobs fade. Work evolves. //
Security crumbles. Adaptability matters. //
AI takes tasks. Humans create value. //
Paychecks shrink. Skills generate income. //
Lifelong employment ends. Portfolio careers rise. //
Stability declines. Flexibility becomes power. //
Fear limits. Curiosity expands. //
Time is traded. Value is rewarded. //

The future of work is not about having a job.
It’s about creating, adapting, and delivering value in new ways.

Looking ahead, I see a future where:

AI becomes truly advanced //
Work and jobs are reshaped //
New tourism products emerge //
Traditions and local culture gain importance //
Local and physical experiences rise in value
Web 4 becomes reality //
Climate change drives transformation //
Humanoid robots join the workforce //

Clients* I’ve had the privilege to work with over the past years:

Alta Badia
Alpenparks
Alpenwelt Karwendel
Alpin Family
Ammergauer Alpen
Aqua Dome
Aquagranda
Area 47
Baden-Württemberg
Bayern Tourismus Marketing
Bergbahnen Oberstdorf Kleinwalsertal
Binzer Bucht
Borkum
Burgenland Tourismus
Centro Vital Berlin
Dolomiti Superski
Freiburg
Garda Trentino
IMG Sachsen Anhalt
Ingolstadt
Innsbruck Tourismus
Insel Mainau
Kärnten Werbung
Klimahaus Bremerhaven
Kroatien
Kühtai-Sellraintal
Lech
Livigno
Lübecker Bucht
Madonna di Campiglio
Mooregion Elbe Weser
Mottolino
Nordsee Niedersachsen
Oberstdorf-Kleinwalsertal
Ostfriesische Inseln
Osttirol
Ötztal Tourismus
Potsdam Marketing Service
Rheinland Pfalz Tourismus
Riva del Garda
Rostock
Rottweil
Saale-Unstrut
Sachsen Tourismus
Schladming Dachstein
Schwarzwald Tourismus GmbH
Seefeld
Seiner Alm
Silvretta Montafon
Ski Amadé
Skiarena Berwang
Snow Card Tirol
St. Anton am Arlberg
St. Johann in Tirol
Stuttgart Marketing GmbH
Südtirol
Super Ski Card
Thüringen
Tirol Werbung
Tiroler Zugspitz Arena
Tiroler Zugspitzbahn
Tourismus Agentur Schleswig Holstein
Tourismuszentrale Rostock
Val Gardena
Wangerooge
Wilder Kaiser
Wirtschaftsförderung Bremen
Zillertal Arena
Zugspitz Region
…

*at Saint Elmo’s Tourism

I’m curious by nature and driven by change. Over the years, I’ve moved from creative direction into innovation leadership, always exploring how technology, design, and human behavior intersect.

My work has focused on future-oriented strategies – from marketing and brand development to emerging technologies like AI – always with an eye on what’s next and how it affects people.

What matters to me: staying open, questioning the obvious, and turning new ideas into meaningful impact.